The Best Coaching Business Model for Scalability and Profit

If you’re looking for a proven coaching business model that will help you scale without grinding yourself into the ground, you’re in the right place. Today, I’m going to walk you through the best coaching model out there, one that has helped over 10,000 entrepreneurs generate more than $550 million online. Trust me, this is the strategy you need to transform your coaching business.

My Journey: From Struggling to Seven Figures

Back in 2013, I was struggling as an entrepreneur. I launched my first coaching business, but for years I barely scraped by, wondering if I’d made the biggest mistake of my life. Then, I found the right strategy—and everything changed. I scaled my coaching business to seven figures, and now, I help coaches like you do the same.

Fast forward to 2023, I sold that business and launched Elevate Elite with one mission: to help online coaches build businesses that give them freedom, impact, and serious wealth.

The Freedom Funnel: Your Client Acquisition System

Let’s get straight to the point: organic growth alone isn’t going to cut it if you want to build a scalable, profitable business. That’s where the Freedom Funnel comes in. It’s a simple, four-step system that brings clients to you:

• Step 1: Predictable Prospecting—Use paid ads to reach thousands of potential clients. Organic methods are slow; ads will get you in front of your audience faster and more efficiently.
• Step 2: DM Conversations—Don’t close sales in DMs. Instead, qualify leads and move them toward a sales call.
• Step 3: Filtering Out Unqualified Leads—Use an application process to filter out time-wasters and tire kickers, ensuring your time is spent only with serious prospects.
• Step 4: Sales Calls—Have genuine conversations with qualified clients to determine if they are a good fit for your program.

Why Paid Ads Beat Organic Growth Every Time

I know a lot of you might be hesitant about spending money on ads, but let me tell you: one well-placed ad will outperform all your organic posts combined. You don’t need a massive social media following to succeed. In fact, when I started, we had no podcast, no YouTube channel, no Instagram following, and we still crushed it by using paid ads.

Think of ads as your business billboard, except way more targeted and effective. With just a bit of cash, you can put your message in front of thousands of potential clients who are eager to work with you.

The 3 C’s: Course, Community, and Coaching

The Freedom Funnel helps you get clients, but how do you deliver results at scale? That’s where the 3 C’s come into play:

• Course—This is the foundation of your program. Create a step-by-step training that covers 80-90% of what your clients need. This allows you to systematize your service while offering customization for the rest.
• Community—Isolation kills, but community heals. When you create a support system through a group (whether on Skool or Slack), your clients benefit from shared experiences and accountability, which increases retention and results.
• Coaching—Instead of one-on-one calls, use group coaching to provide accountability and insights to multiple clients at once. This allows you to serve more clients while maintaining the same high level of quality.

Nail Down Your Niche

If you try to serve everyone, you’ll end up helping no one. Your niche needs to be laser-focused. For example, I help online coaches scale from $10,000 to $100,000 per month using the Freedom Funnel. By narrowing down your niche, your marketing becomes more effective, and your results improve.

Scaling with Quality

In Elevate Elite, we help 100 clients at a time, but I only spend about 3 hours a week coaching. How? By using group coaching calls. One question benefits everyone, and as you grow, you can add more calls or bring on additional coaches. This way, you can scale without sacrificing quality or burning yourself out.

Next Steps: Free Training

If you’re ready to take your coaching business to the next level, I invite you to watch my free training on the Freedom Funnel. In this masterclass, I’ll walk you through each step in more detail—how to set up ads, structure your DM conversations, filter out unqualified prospects, and run sales calls that convert. If this resonates with you, click the link below to get started.

Let me be clear: we’re not for everyone. We’re looking for coaches who want to build real, scalable businesses and are committed to investing in their success. If that’s you, let’s talk and see if we’re a good fit.

Break Through the Noise

The online coaching space is crowded, and obscurity is your enemy. But with the right strategy, systems, and mindset, you can break through the noise and build the coaching business of your dreams. Stop grinding and start scaling—it’s time to build a business that gives you freedom, impact, and serious profit.