How to connect Google Analytics to GHL
Track visitor behavior on your GHL funnels and websites by connecting Google Analytics 4 (GA4).
What you will learn
This GoHighLevel tutorial walks you through how to connect google analytics to ghl with clear, numbered steps. Whether you are new to GoHighLevel or looking to configure google suite correctly, this guide covers everything you need. You will learn: create a ga4 property, get your measurement id, add the tracking code in ghl, alternatively: use the header tracking code field, and more. All steps work inside a standard GoHighLevel account — start a free 14-day trial if you do not have one yet.
Step-by-step guide
Create a GA4 property
Log in to analytics.google.com. If you don't have a GA4 property yet, click Admin → Create Property and follow the setup wizard.
Get your Measurement ID
In GA4, go to Admin → Data Streams → your web stream. Copy your Measurement ID (it starts with G-).
Add the tracking code in GHL
In your GHL sub-account, go to Sites → Funnels (or Websites), open your funnel/site, go to Settings, and paste your GA4 Measurement ID into the Google Analytics field.
Alternatively: use the Header Tracking Code field
For funnels, you can also paste the full GA4 gtag.js script into the Header Tracking Code field in funnel settings.
Verify tracking is working
Open your funnel in a browser, then check GA4's Realtime report. You should see active users within a minute or two.
Set up conversion events (optional)
In GA4, mark key events (like form submissions) as conversions to track goal completions in your reports.
Ready to put this into action?
Start your free 14-day GHL trial — or join our Skool community at $87/mo (saves $10/mo vs direct signup).Frequently asked questions
How do I create a ga4 property in GoHighLevel?
Log in to analytics.google.com. If you don't have a GA4 property yet, click Admin → Create Property and follow the setup wizard.
What is the first step to how to connect google analytics to ghl?
The first step is to create a ga4 property. Log in to analytics.google.com. If you don't have a GA4 property yet, click Admin → Create Property and follow the setup wizard.
Do I need a GoHighLevel account to follow this tutorial?
Yes. This guide requires an active GoHighLevel account. You can start a free 14-day trial at gohighlevel.com — no credit card is required.