Email & SMS

How to create and send email campaigns in GHL

Create and send broadcast email campaigns to your contact list directly from GoHighLevel.

📋 7 steps ⏱ ~21 min 📅 Updated 2026-04-07 English

What you will learn

This GoHighLevel tutorial walks you through how to create and send email campaigns in ghl with clear, numbered steps. Whether you are new to GoHighLevel or looking to configure email & sms correctly, this guide covers everything you need. You will learn: go to marketing → emails, name your campaign, choose your template or build from scratch, write your subject line and preview text, and more. All steps work inside a standard GoHighLevel account — start a free 14-day trial if you do not have one yet.

Step-by-step guide

1

Go to Marketing → Emails

Navigate to Marketing → Emails in your sub-account. Click + New Campaign.

2

Name your campaign

Give your campaign a descriptive internal name (e.g. 'May Newsletter' or 'Black Friday Promotion').

3

Choose your template or build from scratch

Select from GHL's email templates or start with a blank canvas. Use the drag-and-drop builder to add sections, images, buttons, and text.

4

Write your subject line and preview text

Your subject line determines open rates. Keep it under 50 characters, be specific, and create curiosity or urgency. The preview text shows in the inbox below the subject.

5

Select your audience

Choose who receives this campaign: all contacts, a specific smart list, a tag-based segment, or a custom filter.

6

Send a test email

Always send a test email to yourself before broadcasting. Check it on both desktop and mobile, verify all links work, and check it doesn't trigger spam filters.

7

Schedule or send immediately

Choose to send now or schedule for a specific date and time. For best open rates, test sending on Tuesday-Thursday between 9am-11am in your audience's timezone.

💡 Once this is set up, GoHighLevel handles the rest automatically. Start your free trial →

Frequently asked questions

How do I go to marketing → emails in GoHighLevel?

Navigate to Marketing → Emails in your sub-account. Click + New Campaign.

What is the first step to how to create and send email campaigns in ghl?

The first step is to go to marketing → emails. Navigate to Marketing → Emails in your sub-account. Click + New Campaign.

Do I need a GoHighLevel account to follow this tutorial?

Yes. This guide requires an active GoHighLevel account. You can start a free 14-day trial at gohighlevel.com — no credit card is required.

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