How to use conditional logic in workflows
Use If/Else branches and Goal steps to create smart workflows that respond differently based on contact behavior.
What you will learn
This GoHighLevel tutorial walks you through how to use conditional logic in workflows with clear, numbered steps. Whether you are new to GoHighLevel or looking to configure automation correctly, this guide covers everything you need. You will learn: find the if/else action, set your condition, build the yes path, build the no path, and more. All steps work inside a standard GoHighLevel account — start a free 14-day trial if you do not have one yet.
Step-by-step guide
Find the If/Else action
In the workflow builder, click + to add an action. Search for or scroll to 'If/Else'. This creates a branching point in your workflow.
Set your condition
Choose what to evaluate: contact field value, tag presence, email opened, SMS replied, opportunity stage, custom value, etc.
Build the Yes path
Drag actions under the Yes (true) branch — what should happen if the condition is met.
Build the No path
Drag actions under the No (false) branch — what should happen if the condition is NOT met.
Use Goal steps to skip ahead
A Goal step acts like a shortcut. If a contact takes a desired action (e.g. books a call) at any point, the Goal step pulls them forward and skips remaining steps.
Stack multiple conditions
You can add multiple If/Else conditions and chain them to create complex logic trees. Keep it readable by naming your branches clearly.
Ready to put this into action?
Start your free 14-day GHL trial — or join our Skool community at $87/mo (saves $10/mo vs direct signup).Frequently asked questions
How do I find the if/else action in GoHighLevel?
In the workflow builder, click + to add an action. Search for or scroll to 'If/Else'. This creates a branching point in your workflow.
What is the first step to how to use conditional logic in workflows?
The first step is to find the if/else action. In the workflow builder, click + to add an action. Search for or scroll to 'If/Else'. This creates a branching point in your workflow.
Do I need a GoHighLevel account to follow this tutorial?
Yes. This guide requires an active GoHighLevel account. You can start a free 14-day trial at gohighlevel.com — no credit card is required.